High Tech calls for High Touch! In a world where technology plays an ever-increasing role, the importance the of real personal contact is increasing and so is the value of it. "Mr Hospitality" Sander Allegro helps organisations, teams and professionals in various sectors to apply the customer focus that is so characteristic of the hospitality sector in their own professional environment. Sander takes you into the world of hotels in an energetic and enthusiastic way. Through appealing inside stories and concepts, he shows how the hotel sector transforms its customers into fans. Knowing which problem you solve for your customer and the importance of what and how you do it form the basis. Never making rules more important than people and communicating empathically complete it. Principles that, by the way, do an excellent job in life in general....